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Hosted by Maureen Jann, industry personality and Director of Marketing at Point It Digital Marketing, these weekly 30-45 minute podcasts feature experts and their industry guests chat about headlines in the industry and timely topics. We’ll be covering topics that impact digital advertising, search engine optimization and so much more.

This is a no selling zone.  Our experts are just talking shop and digging into the timely happenings in digital marketing.

Dec 20, 2016

Ready for 2017? Point It’s president, Frank Coyle joins us to look at what’s worked best for our clients in 2016, and emerging trends likely to drive results in 2017. In the spotlight: business impact of blowing up siloes & cross-channel marketing, digital-first marketing strategies, growing in spite of a tight...


Dec 13, 2016

This week we cover shopping feeds, how they’re killing it for our clients, implementation, what drives success and holidays performance! But, before that we dive into the world’s largest advertisers, international trends, how digital advertising is changing & walled gardens on Google, Facebook, Snapchat,...


Dec 6, 2016

Mike Fleming, author of the “Mike Ruins Digital Marketing” blog series joins Maureen Jann, Director of Marketing at Point It to talk through implementing shopping feeds in paid search and display advertising campaigns, using them as loss leaders, transitioning from smart homes to smart families, user experience...


Dec 2, 2016

Building a case for more digital marketing dollars in this year's budget? Will Goldfarb, Director of Client Services joins Maureen Jann, Director of Marketing to look at the best digital opportunities for 2017, marketing attribution, and making your spend more effective. Also this week, we look at what worked for Black...


Nov 21, 2016

How do you find customers in a saturated, over-priced digital advertising market? Combining digital media in a coordinated cross-channel strategy could be the solution. Nate Luce, Marketing Manager from PEMCO & Sarah Dahlin, VP of Client Services for Point It Digital Marketing walk through the digital strategy that...